At one time or another, we've all encountered seemingly insurmountable reporting challenges within Salesforce. These might involve perceived limits on pulling data in from multiple objects, desired changes to formatting, incorrect data types, or calculations we wish we knew how to make. In many cases, Formulas can help us either take a step closer to the solution or solve it outright. In this session we'll demo examples of specific reporting challenges and how Formulas helped resolve them, using Row-Level, Summary and Cross Block Formulas as well as Custom Formula Fields. Session participants will be offered a private AppExchange App will the full set of Formulas from the session to leverage in their own reporting efforts.